
Protected: 7 – [Sales Class] Building Emotional Loyalty to Win Business with Dwayne Vera
Many of the sales that are being made today are emotional. Dwayne explains that our brains typically make decisions emotionally first and logically second, and often times the logic is there to support the initial emotional decision. By…

Protected: 6 – Understanding Buyer Psyche with Zach Barney
Zach Barney has valuable insight into the different aspects of a buyer's psyche, and in this video he explains why understanding the mind frame of a lead can make or break your chances at eventually landing a deal with them. When you reach…

The Tools You Need To Nail That Tech Sales Job
Now that you are past the basics of landing the tech sales job you want, let’s get into some more of the advanced concepts. One major part of the application process that people don’t take advantage of is the vast amount of tools available…

Protected: 5 – How to Build Better Sales Presentations with Alli McKee
Often times every rep on a sales team has a slightly different “franken-deck” that they present from, and most of the good marketing content goes unused. Instead, Alli McKee explains, every rep should tell the same story using the same…

Protected: 4 – Negotiating Tactics and Countermeasures with Tony Perzow
In this course, Tony Perzow lays out some of the most commonly used negotiating tactics and how to countermeasure them with authority and confidence. Negotiating tactics:- The Nibble- The Squeeze- The Trial Balloon https://youtu.be/TAW03Bc-iJg If…

Protected: 2 – Call Coaching – A Lesson by Lauren Bailey
In this course, Lauren Bailey explains that the majority of call coaching that happens is informal, and many people do not have structured call coaching meetings, training sessions, or conversations. This is because sales is one of the busiest…

Protected: 3 – How to Leverage Sales Automation to Land More Deals, A Lesson By Krish Ramineni
In this video course, Krish Ramineni explains that effective sales comes down to two things: your ability to be a great salesperson, and your drive to reach a large number of leads. Sales automation has three main pillars: Process: Your…

Protected: 1 – A Lesson on Introductions by Lauren Bailey
Lauren Bailey from Factor 8 lays out some of her most useful introduction tips when making cold calls as a sales rep. It’s easy to fall into a routine of mediocre and mundane intros that often lead nowhere, and her insight outlined below…

Top Sales Jobs in Tech
Tech is dominating the industry right now. Creative entrepreneurs have come up with many unique ways to provide value to individuals, businesses, and even governments. Because the industry is so large and far-reaching, hundreds of thousands…

How to Best Prepare For a Phone Screen/Phone Interview?
Consider this: You've been applying what you've learned in the previous sections. You're long-shot message on LinkedIn to the CEO of your favorite company actually worked. She sends you a message saying "I will give you a call in a few days."…


The Founding Account Executive
How to Hire — and Become — the founding account executive, Not Just a Sales Rep TL;DR:The Founding Account Executive isn’t just your first sales hire. They are the architect of your entire revenue motion. In 2026, hiring the wrong person into this role—or taking the role for the wrong reasons—is one of the most […]